Gizem will tell you that success comes from developing a compelling narrative. Having started her career penning stories for glossy lifestyle publications, Gizem taps into her skillful storytelling to amplify key messages for clients. She’s used this experience to become NJF’s vice president of PR.
For the multibillion-dollar Asbury Park redevelopment project, Gizem weaved together the shore town’s comeback story and secured placements in The New York Times, Fortune, W Magazine, Condé Nast Traveler and Architectural Digest. Gizem worked with Canyon Ranch to establish new brand pillars in order to reaffirm its position as the global wellness pioneer, landing stories in The New York Times and The Wall Street Journal for the client.
Gizem believes that travel touches people in a way unlike anything else, and she finds that providing this experience for people is rewarding and inspiring. When Gizem gets a chance to leave her native New York City, she often visits family in Turkey.